Business Management and Marketing (including foundation year) - BA (Hons)
Holloway Campus, United Kingdom
Business Management and Marketing (including foundation year) - BA (Hons)
London Metropolitan University
Business Management & Marketing
Program Overview: Business Management and Marketing with Foundation Year
This four-year BA (Hons) degree at London Metropolitan University includes a built-in foundation year (Year 0) that provides an alternative route into higher education for students who may not hold traditional qualifications or who do not yet meet standard undergraduate entry requirements. The foundation year gives you a confidence boost in an academic environment, preparing you to progress onto the three-year Business Management and Marketing programme.
The course is accredited by the Chartered Institute of Marketing (CIM), giving graduates a recognised professional credential alongside their degree. You will develop expertise in both business management and marketing disciplines, covering areas such as digital marketing, consumer insights, strategic marketing, brand management, and business consultancy through a blend of lectures, seminars, tutorials, and practical projects.
London Metropolitan University is ranked sixth in the country for producing the most CEOs and managing directors, according to a study by Hitachi Capital Invoice Finance. On successful completion of the foundation year, you progress directly to the same three-year programme and graduate with the same title and award as students who entered without the foundation year.
Key Program Highlights
- CIM (Chartered Institute of Marketing) accredited programme offering professional recognition alongside your academic degree
- Built-in foundation year (Year 0) providing an accessible pathway into higher education with essential academic skills development
- Access to London Met's Accelerator business incubator, supporting students with entrepreneurial ambitions through networks and resources
- Practical assessment methods including coursework, portfolio work, problem-solving case studies, and business-related simulations
Curriculum & Modules
The programme is structured across four years, beginning with a multidisciplinary foundation year rooted in social sciences. Years 1 through 3 progressively build your knowledge in business management and marketing, from foundational principles to advanced strategic topics. Assessment is conducted through coursework, portfolio work, case studies, research projects, and business simulations.
Foundation Year: Orientation for Success in Higher Education
Year 0Develops essential academic skills including academic writing, presentations, and critical thinking, while covering broad multidisciplinary themes such as identity, social justice, and inequality to prepare you for university-level study.
Principles of Marketing
Year 1 - CoreIntroduces the fundamental concepts and frameworks of marketing, covering market analysis, consumer behaviour, and the marketing mix to build a strong foundation for advanced marketing modules.
Digital Business Management and Emerging Technologies
Year 1 - CoreExplores the integration of technology in the business environment, covering digital business models, internet marketing, and the practical implementation of emerging technologies in modern organisations.
Marketing Communications
Year 2 - 15 CreditsProvides deeper knowledge of integrated marketing communications, examining the nature, importance, and application of component tools including advertising, PR, and digital channels within a changing technological environment.
Consumer Insights
Year 2 - CoreFocuses on understanding consumer behaviour and developing analytical skills to interpret market data, enabling you to make evidence-based marketing decisions and craft targeted strategies.
Strategic Marketing
Year 3 - CoreExamines advanced strategic marketing frameworks, equipping you with the ability to analyse market opportunities, develop marketing strategies, and formulate actionable recommendations for organisations operating in competitive global markets.
Elective Modules
Admission Requirements
This programme is designed for students who may not meet standard undergraduate entry requirements. The foundation year offers an accessible pathway into higher education. All applications and enquiries are handled through Uni4Edu, who will guide you through every step of the process.
Academic Requirements
- Foundation Year EntryLower entry requirements than direct undergraduate entry; designed for students without traditional qualifications
- A-Levels (or equivalent)Minimum grades CCC in three A-Levels or 96 UCAS tariff points from equivalent Level 3 qualifications (e.g. BTEC National)
- GCSE RequirementsGCSE English and Mathematics at grade C / grade 4 or above (or equivalent)
- International QualificationsCountry-specific qualifications accepted; contact Uni4Edu for detailed information on your country's equivalent requirements
- Prior LearningAny university-level qualifications or relevant experience gained prior to starting may count towards your course through Accreditation of Prior Learning (APL)
English Language Requirements
- IELTS AcademicOverall score of 6.0 with no individual component below 5.5
- TOEFL iBTOverall score of 72 (Listening 17, Reading 18, Writing 17, Speaking 20)
- Pre-sessional EnglishA Pre-sessional Academic English course is available for students who need to improve their English before starting the degree
Required Documents
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships & Funding
London Metropolitan University offers a range of scholarships and financial support for international students. Many scholarships are automatically applied to eligible students, meaning no separate application is required. Contact Uni4Edu for personalised guidance on funding opportunities available to you.
International Bright Futures Scholarship
GBP 3,000 tuition fee reduction per yearAutomatically applied to all eligible international fee-paying students for the duration of their studies. Available for both undergraduate and postgraduate full-time programmes at London Met's UK campuses. No separate application is required.
Sanctuary Scholarship
Full tuition fee waiverDesigned for students who might otherwise be unable to access higher education funding as a result of their immigration status. This scholarship provides significant financial support to eligible applicants.
Prompt Payment Discount
Tuition fee discountAutomatically applied to eligible international fee-paying students who pay their tuition fees promptly. This discount can be combined with the International Bright Futures Scholarship for additional savings.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of this programme are well-prepared for exciting careers in business management, professional marketing, or entrepreneurship. London Metropolitan University has a strong focus on employability, with all undergraduate courses including work-related learning such as placements, client projects, or on-campus work experience. The university also provides access to its Accelerator business incubator for aspiring entrepreneurs.
Potential Career Roles
Industries and Employers Hiring Graduates
Rankings & Recognition
London Metropolitan University is a recognised institution with a growing international profile. It holds professional accreditations and features in major global and national ranking systems. The university's business and management courses have been particularly noted for high student satisfaction scores.
| Subject | Ranking Body | Rank |
|---|---|---|
| Business | THE World University Rankings | #301-400 |
| Business & Management (Student Satisfaction) | Complete University Guide | 2nd in UK (2024) |
| Business (Research Output) | EduRank | #82 in UK |
| Social Sciences | THE World University Rankings | #501-600 |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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