Marketing Management
Global Collge Malta Campus, Malta
Master of Science in Marketing Management
Global College Malta
Marketing Management
Program Overview: MSc Marketing Management
The Master of Science in Marketing Management at Global College Malta is designed to enhance and upgrade your general management knowledge, skills, and aptitude with a special focus on marketing. Delivered through interactive lectures, case discussions, workshops, role-plays, and self-learning exercises, the program prepares you for leadership roles in marketing-driven organisations across the private, public, and voluntary sectors.
The program follows a student-centric learning approach delivered on a full-time basis over one year at the SmartCity Malta campus in Kalkara. Four modules are delivered in each semester, followed by a Major Project that forms the capstone of the program, allowing you to apply your learning to a real-world marketing challenge.
Global College Malta is licensed by the Malta Further and Higher Education Authority (MFHEA) and all its courses are accredited and mapped to the Malta Qualifications Framework and European Qualifications Framework. The college has more than a decade of experience delivering high-quality business and management education in Malta with strong industry linkages.
Key Program Highlights
- MFHEA-accredited program mapped to the Malta and European Qualifications Frameworks
- Student-centric learning with interactive lectures, case studies, workshops, and role-plays
- Capstone Major Project allowing you to apply marketing theory to real-world business challenges
- Located at SmartCity Malta, a hub for knowledge-based industries with strong industry connections
Curriculum and Modules
The MSc in Marketing Management is structured across two semesters of taught modules followed by a Major Project. Four modules are delivered in Semester 1 and a further four in Semester 2, providing a comprehensive foundation in both marketing strategy and general management disciplines.
Explores the development and implementation of marketing strategies in competitive environments, covering market analysis, segmentation, targeting, and positioning frameworks.
Critically evaluates current developments in marketing technologies, focusing on developing digital marketing strategies for the web and mobile platforms, including campaign measurement and optimisation.
Analyses consumer decision-making processes and market research methodologies, equipping you with the skills to gather and interpret data that drives effective marketing decisions.
Provides practical, hands-on experience in applying marketing concepts to real business scenarios, including promotional campaign design, implementation, and evaluation.
Develops critical understanding of strategic management theories and leadership practices, enabling you to lead teams and drive organisational performance effectively.
Elective Modules
Admission Requirements
Global College Malta welcomes applicants from diverse academic and professional backgrounds. The program is designed for middle to senior organisational managers who wish to enhance their marketing management competence, though candidates from all sectors are encouraged to apply through Uni4Edu.
Academic Requirements
- Academic QualificationA good degree from a recognised university or equivalent higher education institution. A degree related to Business and Management is advantageous but not essential.
- Professional QualificationAlternatively, a graduate-level professional qualification from a recognised institution may be accepted in lieu of a degree.
- Work ExperienceApplicants are strongly encouraged to have two or more years of relevant work experience, although this need not be continuous.
- Pre-Masters PathwayWhere appropriate, applicants may be required to complete a pre-masters orientation programme approved by Global College Malta.
- Suitability AssessmentThe application process carefully considers each applicant's suitability to successfully complete the program. An interview may be conducted where appropriate.
English Language Requirements
- IELTSMinimum overall score of 6.0
- Alternative EvidenceMedium of Instruction certificate from previous educational institution or equivalent English proficiency evidence
- ExemptionWaived for native English speakers who completed secondary education in a country where English is the official language of instruction
Required Documents
Application Deadlines
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships and Funding
Global College Malta offers several scholarship opportunities to support students pursuing their Master's degree. These merit-based and regional awards can significantly reduce the financial burden of your studies. Contact Uni4Edu for the latest availability and application guidance.
EU Scholarship
Up to 90% fee reductionAvailable to two residents of each EU member state, this scholarship is awarded based on academic and professional merit, leadership potential, and commitment to European integrity. Apply through Uni4Edu by 1st July.
Full Merit Scholarship
Full tuition coverageAwarded to students who have achieved exceptionally high academic excellence during their previous studies. Applicants must provide supporting academic documents and a personal statement through Uni4Edu.
Malta Get Qualified Tax Credit Scheme
Up to 70% tax rebate on tuitionGraduates of accredited Master's programs in Malta may apply for a national tax credit scheme that reimburses up to 70% of tuition fees after completing their studies. Contact Uni4Edu for eligibility details.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of the MSc in Marketing Management are well-prepared for leadership roles across a wide range of industries. Global College Malta's strong linkages with local and international industry, combined with a dedicated career services team, help position graduates for success in Malta's growing economy and beyond.
Potential Career Roles
Industries and Employers Hiring Graduates
Rankings and Recognition
Global College Malta is a licensed and accredited private higher education institution with growing recognition in the Mediterranean region. While it is a smaller, specialised institution focused on business and management education, it holds multiple accreditations and has been featured in several industry rankings.
| Subject | Ranking Body | Rank |
|---|---|---|
| Business and Management | HE Higher Education Ranking | #35 globally (out of 303 institutions) |
| Business Schools | Industry Recognition | Top 10 Business Schools to Watch (2023) |
| Tourism and Hospitality Management | Regional Recognition | Strong sector-specific reputation in Malta |
| Marketing Management | MFHEA | MQF/EQF Level 7 Accredited |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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