Digital Marketing MSc

This programme explores the many areas of marketing in the digital age, from email, mobile and content marketing, to research, analysis and strategy. You'll gain a deeper understanding of the use and importance of video production and podcasting, web design and development, blogging and more. You will also look at tools and techniques such as Pay-Per-Click (PPC), Search and Social Media Marketing (SSMM) and Search Engine Optimisation (SEO).