Graphic and Digital Design, HND

HND in Graphic and Digital Design Overview

The HND in Graphic and Digital Design fast-tracks students into dynamic careers in graphic design. This two-year undergraduate course combines practical and theoretical knowledge, reflecting the evolving landscape of the creative industries.

Course Overview

Students will explore various design areas, including typography, branding, visual communication, and photography, gaining insights into their interrelations. The program is tailored for mature students returning to education or those with professional experiences and a creative portfolio. In the final year, students can apply to the BA (Hons) Graphic and Digital Design program.

Key Features

• Interdisciplinary Approach: Encourages diverse exploration of visual communication and design principles.
• Creative Development: Fosters individual creativity through both craft and technical skills.
• Critical Awareness: Builds understanding of the cultural dimensions and implications of design.

Curriculum

Year 1 Modules

• Graphic Design Principles (30 credits)
• Typographic Studies (30 credits)
• Experimental Studio Practices (30 credits)
• Art and Design in Context (30 credits)

Year 2 Modules

• Graphic Design in Branding and Advertising (30 credits)
• Narrative and Sequence (15 credits)
• Creative Professional Practice (15 credits)
• Interdisciplinary Spaces (30 credits)
• Critical Practice-Research (30 credits)

Workload Expectations

Expect a full-time workload comparable to a regular job. Each module requires 150 to 300 study hours, with a typical 30-credit module comprising about 100 contact hours and an additional 200 hours dedicated to independent study.

Career Support

While a formal placement is not mandatory, two dedicated modules enhance professional practices and industry connections. Students are encouraged to pursue summer internships, with support available from the Employability and Careers Service. Regular employability activities, including CV clinics and mock interviews, prepare students for the job market.

Additional Support

Academic skills support is accessible through tutors and librarians, along with resources for academic English and mathematics. Opportunities for participation in the Erasmus+ program offer international experiences and language proficiency development.

Explore the potential of graphic design at Greenwich, where creativity meets industry readiness!