
Fashion Brand Management Master
Polimoda, Italy
This program features three main areas: Vision; the tuning between human, society and industry that makes brands relevant; Management, the strategic marketing of a business model in real case scenarios and Communications, the creation and delivery of a sense-based message to seduce and aggregate.
This intensive specialization program is run by teachers from the industry and international guest lecturers. Field trips to trade fairs, fashion shows, companies and corporate museums are included.
The course includes a total of 700 hours of instructional activities.
This course is completed with the possibility of an internship in a fashion company.
Mentorship
Mentors share tools, guidance, motivation and resources with students throughout their program. They play an important role in the professional lives of young students.
The curriculum of the course includes a range of subjects that will help students develop their skills and knowledge in the field. Some of the key topics covered include:
- Fashion Foundations
- Brand Management
- Merchandising & Operations
- Fashion Communications
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