
Tourism and Event Management
University of Hertfordshire Campus, United Kingdom
BA (Hons) Event Management and Tourism
University of Hertfordshire
Tourism and Event Management
Program Overview: BA (Hons) Event Management and Tourism
The BA (Hons) Event Management and Tourism at the University of Hertfordshire is a future-focused, multidisciplinary degree developed in collaboration with business leaders and professional bodies. It blends academic knowledge with practical, industry-focused experience, preparing you to organise festivals, conferences, and sports fixtures or develop thriving tourist destinations.
In your first year, you will build core skills in marketing, finance, digital tools, and business ecosystems as part of the business administration unit, before specialising in events and tourism management from your second year. The course is recognised by the Tourism Management Institute (TMI), and the University is a trusted partner of the Association of British Travel Agents (ABTA) and a member of the Association for Event Management Education (AEME).
Assessment is 100% coursework-based, with a strong focus on real-world application including portfolio work, event plans, presentations, and live project briefs. You will typically have around 10-12 contact hours per week, delivered through interactive lectures, workshops, seminars, and team-based projects.
Key Program Highlights
- Recognised by the Tourism Management Institute (TMI) and partnered with ABTA and AEME
- Study abroad opportunities with partner universities in Europe, North America, and Australia
- Exclusive partnership with Walt Disney World Resorts and the University of California Riverside
- 100% coursework-based assessment with live event projects and industry briefs
Curriculum and Modules
The curriculum is structured to give you a broad business foundation in your first year before allowing you to specialise in event management and tourism from year two. Core modules cover marketing, management, and professionalism, while elective modules allow you to customise your studies based on your interests and career goals.
An introductory module exploring the foundations of business environments, digital tools, and academic literacy essential for professional success in the events and tourism industries.
Covers core marketing principles including consumer behaviour, digital marketing, and brand strategy, with applications relevant to the tourism and events sectors.
Provides practical knowledge in planning, designing, and delivering events and visitor experiences, from initial concept through to execution and evaluation.
Examines the social and cultural impacts of tourism and events across diverse contexts, exploring how cultural understanding enhances management effectiveness in global settings.
Focuses on risk management, logistics, and operational planning for events, developing your ability to identify and mitigate potential challenges in live event environments.
Elective Modules
Admission Requirements
The University of Hertfordshire welcomes students with a wide range of qualifications and levels of experience. Each application is considered on an individual basis, with a flexible approach to admissions. Contact Uni4Edu for guidance on how your qualifications align with entry requirements.
Academic Requirements
- A-Level GradesBCC to BBC or equivalent qualifications
- UCAS Tariff Points104 to 112 points
- International BaccalaureateMinimum 72 points from at least 2 HL subjects at H4 or above
- GCSE RequirementsMaths and English at Grade C (Grade 4 from 2017 onwards)
- BTECBTEC qualifications accepted; contact Uni4Edu for equivalency details
English Language Requirements
- IELTSOverall score of 6.0 with a minimum of 5.5 in each band
- TOEFLEquivalent score accepted; contact Uni4Edu for details
- Pre-sessional EnglishAvailable for students who do not meet the direct entry language requirement
Required Documents
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships and Funding
The University of Hertfordshire offers a range of scholarships to support international students. Many awards are assessed automatically during the admissions process, meaning no separate application is required. Contact Uni4Edu for help identifying the funding opportunities you may be eligible for.
International Undergraduate Scholarship
GBP 2,000 per year (up to GBP 6,000 for a 3-year course or GBP 8,000 for a 4-year course)Automatically awarded to eligible international undergraduate students joining for the first time. The scholarship continues each year upon successful progression and is applied as a tuition fee reduction.
Chancellor's International Scholarship
GBP 500 to GBP 4,000A variable award for new international undergraduate or postgraduate students, assessed based on academic performance, English language ability, personal statement quality, and personal circumstances. No separate application is needed.
Chevening Scholarships (External)
Fully funded (tuition fees, living expenses, and flights)A prestigious UK government scholarship open to outstanding international students with leadership potential. Requires a separate application through the Chevening programme. Contact Uni4Edu for guidance on eligibility and the application process.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of the BA (Hons) Event Management and Tourism program are well-prepared for diverse roles across the global events and tourism industries. With 93% of Hertfordshire graduates in work or further study within 15 months of graduation, the program's practical focus and industry connections give you a strong competitive advantage.
Potential Career Roles
Graduate Employers
Rankings and Recognition
The University of Hertfordshire has experienced significant upward momentum in UK and global rankings. In 2026, the university achieved a top 50 UK placement in the Guardian University Guide for the first time, and it continues to be recognised for its strong teaching quality and graduate outcomes.
| Subject | Ranking Body | Rank |
|---|---|---|
| Tourism, Hospitality and Event Management | UK National Rankings | Top 10 (reported as 5th in the UK) |
| Business and Management | Guardian University Guide | Contact Uni4Edu for current data |
| Student Satisfaction (NSS) | National Student Survey | Top 25% nationally (33rd of 146) |
| Graduate Prospects | Complete University Guide | Improved 14 places in 2026 rankings |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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