Advertising

Success in the ad program starts with the system.

The system consists of three components we ask our students to think about. This student-centered aproach gets students to graduate with the courses and skills they need so they can get the jobs that align with their vision.

VISION

What do you want to do? What do you want to accomplish? Where do you see yourself professionally in five years? Ten years? Your vision is your guiding star, and should justify your decisions you make in the ad program. 

PROCESS

The process is more than just a sequence of classes, but it is showing up everyday. It is learning how these skills relate. It is understanding the key terms. It's about being organized. The advertising faculty has developed this process for you through our pathway and course content.

DISCIPLINE

This is up to you and you only. This is making the decision each day to follow the process that gets you towards your vision. Discipline to do the things you need to do, and limit the things that take away from your vision. Discipline is about following the process, and choosing to better yourself in every class.

National Finalists in NSAC – Elevating Excellence in Advertising

The National Student Advertising Competition (NSAC) isn't just a competition; it's a platform for practical, real-world experience. Experience the brilliance of our students' advertising campaigns, tackling real challenges for industry-leading brands. Join us at Texas State University, where national recognition meets innovative

education. Elevate your advertising career with us.

Admission Requirements

1. Any student admitted to Texas State University with an overall GPA of at least a 2.25 and a “C” or higher in MC 1301 will automatically be admitted to their selected major in the School of Journalism and Mass Communication.  If a student does not meet these requirements upon admission, they will be temporarily classified as a pre-major in the School of Journalism and Mass Communication. As soon as the student meets any missing requirements, they will be admitted to their selected major in the School of Journalism and Mass Communication.  

General Requirements

1. The general education core curriculum courses are listed in the degree plan below along with the statewide component code number.
2. Most students will meet these requirements through their general education core curriculum.
3. In addition to the general education core curriculum, this major requires three hours of English literature, three hours of math/science/computer science courses and a minor.