Graphic Design and Art Direction

This BA guides students into the varied world of communication, a dynamic and ever-expanding sector, as are its possible professional applications. With its three main specialisations - Brand Design, Creative Direction and Visual Design – the BA offers an interdisciplinary programme tackling several fields, from graphic design, advertising, publishing, motion graphic and 3D modelling, web design and UX/UI, to generative applications of artificial intelligence. The students also participate in real briefs’ design in collaboration with both national and international partners, through the experimental activity of the creative workshop.