
Interactive Media Management - Interaction Design
Kitchener Campus (Main), Canada
The IMMID program allows you to build a toolkit of practical user experience design skills and knowledge applicable to a wide range of business challenges, from supporting brand loyalty to increasing accessibility to boosting profits. By integrating the look, feel, and human experience of digital products, you will learn how to create, analyze, evaluate and simplify digital interactions for technologies such as websites, apps, wearables, smart products and AR/VR applications. Working individually and in teams in project-based experiential learning environments, you will combine the practices of UX, including visual design, research, writing, ethics, business and IT elements, to present evidence-based and human-centered design solutions. To set you up for success, faculty with direct industry experience offer guidance as you build a portfolio of original work. Additionally, a field placement opportunity gives you a chance to directly apply your skills in the workplace and be a leader in creating better digital experiences.
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