Advertising

Are you interested in business and the latest advertising techniques? The University of Notre Dame Australia’s Bachelor of Commerce with a Major in Advertising is designed to make you work-ready with a suite of skills for the 21st Century workplace. You will benefit from an impressive internship system, visiting speakers and demanding projects and assignments to prepare you for life after university. Graduates with creative and managerial skills are in high demand in many fields of business. Contact us today to start your learning journey.

Why study this degree?

• Advertising has changed vastly over the past few years with the advent of social media and many new digital channels. At the same time, advertising has become more fully integrated into the day-to-day activities of many companies. This degree program has been created to produce job-ready graduates who possess general business skills and expertise in modern advertising techniques.
• The University of Notre Dame Australia focuses on creating job-ready graduates. Through a unique combination of case studies and team-based learning, industry speakers and practical internships, the program prepares you for the challenges you’ll face once you’ve entered the workforce.
• This program covers a wide range of business topics alongside those which focus on advertising. Courses include accounting, economics, media planning and advertising design. Graduates are equipped for several different roles – they are also eligible to join professional organisations such as the International Advertising Association and Australian Marketing Institute.

Learning outcomes

• Upon successful completion of the Bachelor of Commerce graduates will be able to:
• Apply the professional skills of their chosen business discipline through the ethical delivery of strategy, advice and services
• Reflect on their performance and implement change as necessary
• Think critically, reason and use judgment in preparation for their professional practice
• Identify relevant evidence-based research for use in professional analysis and advice
• Identify their own values and beliefs and be empowered to act on these values to advocate for people with whom they are engaged.

Career opportunities

• Graduates of this program can follow diverse career paths in the private and public sectors; the following careers are open to graduates: Advertising and promotions, corporate communication, events and entertainment, International marketing, management, market research and consulting, marketing media planning, public relations, recruitment, retailing, tourism.