Strategic Communications Online B.S.
Syracuse University, United States
Bachelor of Science in Strategic Communications (Online)
Syracuse University
Strategic Communications
Strategic Communications Online B.S. at Syracuse University
The Strategic Communications B.S. is offered through the S.I. Newhouse School of Public Communications at Syracuse University, one of the nation's leading communications schools. This online program provides a comprehensive and contemporary undergraduate education, combining essential courses from public relations, advertising, and visual communications into a foundational curriculum rooted in broader communication principles.
Designed for students seeking flexibility, the program allows you to complete most coursework on your own schedule throughout the week, with weekly live class sessions connecting you with professors and classmates. You will learn and apply theories integrating the key aspects of communication and digital marketing, covering crucial topics like data-driven insights, ethics, storytelling, and theoretical applications.
Whether you are looking to advance in your current role or pivot to a new career in media and communications, this program prepares you for diverse sectors. As an online student, you receive the same instruction from Newhouse faculty and benefit from a dedicated academic advisor who supports you from registration through graduation.
Program Highlights
- Taught by the same faculty from the S.I. Newhouse School of Public Communications, regarded as one of the nation's leading communications schools
- Access to a 6,000+ Newhouse alumni network offering guidance, advice, and career opportunities
- Flexible online format with weekly live sessions and hands-on, real-world project experiences
- Interdisciplinary curriculum integrating public relations, advertising, digital marketing, and visual communications
Curriculum and Course Modules
The Strategic Communications B.S. curriculum combines essential courses from public relations, advertising, and visual communications, covering crucial aspects like data-driven insights, ethics, storytelling, and theoretical applications. Students complete 120 credits, building a strong foundation in communication principles while developing practical skills for the modern media landscape.
Fundamentals of Strategic Communications
3 CreditsIntroduction to the role of strategic communications in business, covering basic concepts, regulations, ethics, and diversity associated with advertising and public relations, and how communications fits into the structure of business and industry.
Writing for Strategic Communications
3 CreditsCovers the strategic writing process, strategic storytelling, creative strategy, and pitching techniques, including defining audiences, professional writing skills, teamwork, planning, and presentation skills.
Social Media and Digital Analytics
3 CreditsExplores the role social media plays in society, social and digital media innovation, and provides a structured process for creating a digital analytics strategy for communications professionals.
Media, Ethics and Social Responsibility
3 CreditsIntroduces ethics, principles, strategies, and practice of using media and other forms of communication to promote social change and responsible messaging in diverse communities.
Principles of DEIA in Communications
3 CreditsIntroduces fundamental issues of diversity, equity, inclusion, and accessibility that confront media workers and audiences, including roles, obligations, stereotypes, and ownership of media in a multicultural society.
Strategic Communications Campaign
3 CreditsA capstone experience where students function as a full-service strategic communications agency, encompassing all the disciplines studied during the program and applying them to real-world campaign scenarios.
Elective Courses
Admission Requirements
Admissions for the Strategic Communications Online B.S. program are accepted on a rolling basis, meaning you can apply at any time. Uni4Edu will guide you through the entire application process and help you prepare all required materials.
Academic Requirements
- Educational BackgroundHigh school diploma or GED required
- Transfer Students GPAMinimum 2.5 cumulative GPA for students transferring college credit
- High School TranscriptRequired for applicants with no college credit to transfer
- Letters of RecommendationMay be requested by the admission committee in certain instances
- Advisor InterviewInterview with an academic advisor (can be conducted by phone)
Language Requirements
- TOEFL iBTContact Uni4Edu for current score requirements
- IELTSContact Uni4Edu for current score requirements
- Duolingo English TestContact Uni4Edu for current score requirements
Required Documents
Application Deadlines
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships and Funding
Syracuse University offers generous financial aid and scholarships to help make the online Strategic Communications B.S. program more affordable. There are also dedicated benefits for active-duty military members, veterans, and military-connected students. Contact Uni4Edu to explore all available funding options.
Syracuse University Merit Scholarship
Merit-based scholarships are available for qualified students based on academic performance and potential. Uni4Edu can help you determine your eligibility and guide you through the application process.
Military Tuition Assistance
Up to 100% tuition coverage for active-duty membersActive-duty military members may have their tuition covered 100% through military tuition assistance. Syracuse University also participates in the Yellow Ribbon Program for eligible veterans.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of the Strategic Communications Online B.S. program are prepared for diverse career paths across media, communications, business, and digital marketing sectors. The Newhouse School's strong industry connections and extensive alumni network of over 28,000 professionals worldwide provide valuable networking and job placement opportunities.
Potential Career Roles
Industries and Employers Hiring Graduates
Rankings and Recognition
Syracuse University and its S.I. Newhouse School of Public Communications are widely recognized for excellence in communications education. The Newhouse School is regarded as one of the nation's leading schools of communication, consistently ranked among the top programs in the country.
| Subject | Ranking Body | Rank |
|---|---|---|
| Communications | Niche | #28 in the U.S. |
| Journalism | NewsPro | #1 Journalism School |
| Arts and Humanities | THE Subject Rankings | #401-500 |
| Communications (New York State) | Niche | #3 in New York |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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