Sports Management

A business degree at its core, our Sports Management majors choose an area of concentration from one of four business disciplines:

• Accounting
• Finance
• Human Resource Management
• Marketing

Our program offers a balance between business theory and sports management, preparing you for a variety of career opportunities, such as:

• management and executive positions with professional sport franchises or collegiate athletics
• sports facility and event management
• sports marketing, sales, promotion and advertising
• student-athlete affairs
• sports information, fundraising and development
• hospitality management
• nonprofit sports organizations

You will be equipped with knowledge and understanding of fundamental principles required for success in the profession, including:

• practical knowledge and skill competencies for facility and event management
• an introduction to game and event administration
• successful sales and promotion behaviors for meeting organizational goals
• sport organization management
• effective leadership
• strategic planning and creative problem solving

What's more, the university's Franciscan values and mission are incorporated into our curriculum. You will be equipped to analyze moral and ethical issues related to sport, and to develop a personal philosophy regarding social responsibility and moral commitment in a sports management setting.