Fashion Marketing and Management - MA
Holloway Campus, United Kingdom
Fashion Marketing and Management - MA
London Metropolitan University
Fashion Marketing and Management
Program Overview: Fashion Marketing and Management MA
The Fashion Marketing and Management MA at London Metropolitan University allows you to study fashion from a business perspective in one of the world's leading fashion capitals. You will explore current and future trends, fast fashion, sustainability, counterfeiting, and consumption while learning to make strategic decisions that meet marketing goals.
This program investigates consumer behaviour, ethics in fashion, and sustainability among other trending topics. You will be taught marketing theory and practice, including tools such as social and digital advertising, artificial intelligence, omni-channel communication, content marketing, and multi-sensory marketing.
The program is accredited at Level 7 by the Chartered Management Institute (CMI), granting you CMI membership with access to facilities, events, mentoring schemes, and over 200,000 live management job postings. Whether you are starting out in the fashion business or looking to progress into senior roles, this course is designed to equip you with both academic fundamentals and real-world skills.
Key Program Highlights
- CMI Level 7 accreditation with professional membership included throughout your studies
- Study in London, a global fashion hub home to London Fashion Week and hundreds of leading designers
- Regular guest speakers from the fashion industry sharing expertise on current trends and business practices
- Strong emphasis on sustainability, ethical practices, and digital innovation in fashion marketing
Curriculum and Modules
The curriculum blends fashion-specific knowledge with marketing strategy and business management skills. Modules are designed to develop critical thinking, innovative research strategies, analytical skills, and professional communication abilities needed for careers in fashion marketing and management.
Global Fashion Systems
20 creditsProvides a holistic overview of the globalised fashion system, addressing the impacts of apparel production processes and the practices of fashion consumption within economic, environmental, and ethical frameworks.
Fashion Marketing Strategy
20 creditsExplores marketing theory and practice applied to the fashion industry, covering digital advertising, AI, omni-channel communication, content marketing, and multi-sensory marketing tools.
Consumer Behaviour and Fashion Consumption
20 creditsInvestigates consumer behaviour patterns, purchasing decisions, and consumption trends within the fashion sector, with a focus on ethical and sustainable consumer practices.
Brand Management and Communications
20 creditsDevelops skills in creating brand stories, analysing market trends, and designing marketing campaigns that connect with target consumers in the competitive fashion marketplace.
Research Methods
20 creditsDevelops critical reading and writing skills, innovative research strategies, and analytical thinking necessary for postgraduate-level academic inquiry and industry research.
Business Consultancy Project
60 creditsA capstone project allowing you to apply theoretical knowledge to a real-world business scenario, demonstrating your ability to deliver strategic fashion marketing and management solutions.
Elective Modules and Specialisations
Admission Requirements
The Fashion Marketing and Management MA welcomes graduates from related disciplines as well as experienced professionals seeking to advance their careers. All applications are handled through Uni4Edu, where our advisors can guide you through the process and help you prepare a competitive application.
Academic Requirements
- Undergraduate DegreeMinimum lower second-class (2:2) honours degree in a broadly related subject such as marketing, management, psychology, or international business strategy (or equivalent international qualification)
- Work Experience RouteMature applicants without a degree may be considered with 2+ years of appropriate work experience and other professional development or qualifications
- Non-Standard EntryApplicants from diverse backgrounds and/or with relevant work experience are encouraged to submit their CV for consideration
- International QualificationsEquivalent international qualifications are accepted; contact Uni4Edu for country-specific equivalency guidance
- Visa RequirementsInternational students requiring a Student visa should ensure they meet current UK immigration requirements; Uni4Edu can assist with visa guidance
English Language Requirements
- IELTSOverall score of 6.0 (standard requirement)
- TOEFL iBTOverall score of 72
- PTE AcademicOverall score of 59
Required Documents
Application Deadlines
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships and Funding
London Metropolitan University offers several scholarship opportunities for international postgraduate students. Many scholarships are automatically applied upon enrolment, while others require a separate application. Contact Uni4Edu for personalised guidance on maximising your funding opportunities.
International Bright Futures Scholarship
Automatically applied to all eligible international fee-paying students starting a full-time degree. No separate application is required, and it can be combined with select country-specific elite scholarships.
International Excellence Postgraduate Scholarship
Up to GBP 4,000 tuition fee discount plus possible accommodationAvailable to students from the USA, Africa, Indonesia, Malaysia, Vietnam, India, Nepal, Pakistan, and Sri Lanka pursuing a full-time master's degree. Up to six students receive tuition discounts and up to four receive guaranteed central London accommodation.
London Met Alumni Discount
20% tuition fee reductionGraduates of London Metropolitan University are entitled to a 20% discount on postgraduate tuition fees. This discount is available to home, EU, and international graduates of London Met.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of the Fashion Marketing and Management MA are well-prepared to enter the dynamic fashion industry with both strategic business skills and specialist marketing knowledge. London Metropolitan University's location in one of the world's fashion capitals provides unparalleled networking opportunities and industry exposure.
Potential Career Roles
Types of Employers
Rankings and Recognition
London Metropolitan University is recognised in multiple global and national ranking systems. The university is known for its inclusive approach to education, strong employability focus, and its diverse international community of students from over 150 nationalities.
| Subject | Ranking Body | Rank |
|---|---|---|
| Business | THE Subject Rankings | #301-400 |
| Social Sciences | THE Subject Rankings | #501-600 |
| Arts Visual and Performing | National Rankings (CUG/Guardian) | Top ranked nationally in select areas |
| Business (UK) | EduRank | #82 in the United Kingdom |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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