Sport Management MA

WHY STUDY SPORT MANAGEMENT 

♦ University of Physical Education and Sport (GUPES) is the only sports university in Pomerania where theoretical and practical classes are conducted by both recognized scientists and highly qualified specialists in the areas relevant to individual fields of study, as well as coaches of Olympic and national teams and outstanding athletes.

♦ University of Physical Education and Sport (GUPES) is the only sports university in Pomerania where theoretical and practical classes are conducted by both recognized scientists and highly qualified specialists in the areas relevant to individual fields of study, as well as coaches of Olympic and national teams and outstanding athletes.

♦ GUPES is one of the best sports universities in Central and Eastern Europe according to the Shanghai Ranking’s Global Ranking of Sport Science Schools and Departments, 2020-2025. In the Perspektywy magazine ranking for 2019-2025, GUPES placed 2nd among all sports universities in Poland.

♦ Studies in the field of sport management focus on work in sport industry – in​​ managing sport organizations and teams, managing sport infrastructure as well as in organizing sport events.

♦ The graduate will be prepared to work both with professional sportsmen and all other people who want to practice sport. Thanks to combining academic knowledge and practical skills, our graduates will stand out from graduates of similar faculties, especially the faculty of sport and the faculty of management and marketing. This is because we mainly focus on practical aspects of functioning of sport activities.

COMPETENCIES

– Master’s degree in sport management

– The graduate will gain the skills to manage various types of sport organizations, to design and build a sports brand, select and implement marketing activities in sport, organize sponsorship and use Public Relations tools techniques in managing sport organizations, set up independent business and social activities in sport.

– The graduate will know a foreign language at the B2 proficiency level of the Common European framework of Reference for Languages of the Council of Europe and will be able to use a specialist language, which will enable him or her communication in his/her professional activity.

CAREER

• in sport organizations – sport sections, clubs, unions, associations, leagues and federations
• in companies building and managing sport facilities
• for producers and distributors of sport equipment and other goods related to sport (e.g. gadgets, souvenirs, computer games, etc.)
• in sport agencies representing sport organizations and athletes in commercial relations
• in consulting companies and sport marketing agencies specializing in providing sponsorship or marketing research services to sports market entities
• in the sports media, as providers of information for viewers
• in government and local government authorities