Bachelor of New Media and Communication System(Turkish)

With the spread of Internet and communication technologies across the globe, driven by globalization, new communication fields have emerged, each with its own unique characteristics.

These new communication fields, based on Internet technologies, are collectively known as New Media. New Media combine the features of both traditional media and modern communication technologies, while introducing their own distinctive codes and communication language, differing from conventional media. Because of these unique characteristics, New Media have been transforming the communication systems traditionally seen in older media formats.

Impact of New Media on Society

As a substantial part of the global world, New Media deeply affect individuals' lifestyles as well as business practices. With the continuous growth and influence of New Media, it has become essential to examine this field as a separate discipline distinct from traditional media.

New Media platforms have become central to communication, used by both public and private institutions. However, managing communication processes in New Media requires specialized expertise. As a result, there is an increasing demand for New Media Communication Specialists who are skilled in this evolving field.

Program Overview

Our undergraduate program in New Media and Communication Systems provides a multidirectional education, combining both theoretical and practical knowledge. The curriculum covers a wide array of subjects, including:

• Social Media
• Web Technologies
• Online Advertising
• Internet Broadcasting/Publishing
• Digital Communication Technologies
• Game and Software Application Design
• Desktop Publishing
• Entrepreneurship
• Digital Marketing Communication
• Audio-Visual Broadcasting Techniques
• Digital Authorship
• Digital Culture
• New Media Literacy
• Copywriting

Career Paths in New Media

The program aims to provide students with the expertise needed for a range of professions within the New Media and Communication Systems field, including:

• Internet Journalism
• Social Media Expertise
• Internet Broadcasting
• Internet Advertising
• Digital Copywriting
• Digital Marketing Communication

Graduates will be prepared to excel in these dynamic fields, shaping the future of communication in the digital age.