Mastère en Management Appliqué (Option Industries Créatives)
École de Management Appliqué, France
Mastère en Management Appliqué (Option Industries Créatives)
École de Management Appliqué (EMA)
Creative Industries Management
Program Overview: Mastère en Management Appliqué (Option Industries Créatives)
The Mastère en Management Appliqué (Option Industries Créatives) at École de Management Appliqué (EMA) is a two-year postgraduate program designed for students who want to deepen their skills and specialize in the management of creative industries. The program teaches comprehensive management principles combined with specialized knowledge in creative sectors such as fashion, design, media, and entertainment.
Students learn to manage creative projects, lead innovative teams, and navigate the unique challenges of the creative industry. The curriculum is delivered through participatory and interactive teaching methods, featuring real case studies, analyses, and practical references to the professional world, ensuring you are realistically prepared for today's creative industries.
Located in Paris, a global hub for innovation and creativity, EMA provides modern campus facilities and experienced faculty who support a diverse international student community. Upon completion, graduates are equipped to take on advanced management roles in various creative industries, driving innovation and growth within their organizations.
Key Program Highlights
- Mastery of advanced management techniques specific to the creative industries, covering fashion, design, media, and entertainment sectors.
- Practical learning experience through internships, industry projects, and real-world case study analyses integrated throughout the curriculum.
- Development of leadership and innovation skills to direct creative teams and manage projects in dynamic, fast-evolving environments.
- Strong professional network building with industry experts and peers, supported by EMA's connection to the GEDU global education network spanning multiple countries.
Curriculum & Modules
The Mastère en Management Appliqué (Option Industries Créatives) is structured across four semesters, combining core management modules with specialized creative industries units. Assessments consist of 50% continuous assessment and 50% end-of-term exams, including written exams, open-book exams, and in-class assignments. In the final trimester, you have the opportunity to undertake placements, write a research dissertation, or conduct an innovation project on a topic of your choice.
Global Management Strategies
Core ModuleExplores comprehensive strategic management frameworks for operating in global business environments, with emphasis on decision-making and organizational planning across international markets.
Managerial Finance
Core ModuleCovers the principles of corporate finance, budgeting, and financial analysis essential for making informed managerial decisions within creative enterprises and organizations.
Leadership and Organizational Behaviour
Core ModuleExamines leadership theories, team dynamics, and organizational behaviour to prepare students for directing creative teams and managing change in complex organizational settings.
Applied Digital Marketing
Core ModuleFocuses on digital marketing strategies, social media management, and data-driven marketing approaches relevant to promoting creative products and services in the digital landscape.
Strategic Management in the Creative Industries
Specialization ModuleProvides in-depth analysis of strategic planning, competitive positioning, and business model innovation specifically tailored to the creative sectors including arts, entertainment, and media.
Financial Management for Creative Start-ups
Specialization ModuleAddresses the unique financial challenges faced by creative start-ups, including funding strategies, revenue models, budgeting for creative projects, and sustainable financial growth.
Specialization & Elective Areas
Admission Requirements
Admission to the Mastère en Management Appliqué (Option Industries Créatives) is based on a review of academic qualifications, language proficiency, and supporting documents. Candidates are expected to demonstrate both academic readiness and motivation for pursuing advanced studies in creative industries management. All applications and inquiries are handled through Uni4Edu.
Academic Requirements
- Academic QualificationUndergraduate Degree (BAC +3) or equivalent from a recognized institution
- TranscriptsCertified academic transcripts for all achieved qualifications are required; provisional certificates accepted for up to 3 years
- Personal StatementA statement covering your motivation for the program, why EMA, why Paris, and your future career plans
- CV / ResumeDetailed CV in chronological format including academic and professional experience, with justification for any gaps
- InterviewA motivation interview may be required as part of the admissions process
Language Requirements
- English ProficiencyRecognized English language test required (IELTS, TOEFL, PTE, or Duolingo); waiver possible for nationals of majority English-speaking countries or those with a qualification awarded in English within the last 5 years
- French ProficiencyFrench language proficiency may be required for French-taught components; accepted tests include TCF, DELF, and DALF (CECRL B2 or equivalent)
- Medium of Instruction (MOI)Applicants with a Statement of Medium of Instruction in English for a previous qualification may be invited for an interview and, upon success, will not need to submit a separate English proficiency test
Required Documents
For personalized admission guidance, document verification, and application support, please contact Uni4Edu
Scholarships & Funding
École de Management Appliqué offers scholarship opportunities to support students pursuing postgraduate studies. EMA has offered scholarships of up to 50% off first-year fees for Master and MBA students. Contact Uni4Edu for the latest information on available funding and eligibility criteria.
EMA First-Year Scholarship
Up to 50% reduction on first-year feesThis merit-based scholarship has been offered to incoming Master and MBA students for their first academic year. Eligibility and availability may vary by intake period — contact Uni4Edu for current details.
EMA Merit-Based Award
EMA periodically offers merit-based awards recognizing outstanding academic achievement and potential. These awards aim to promote academic excellence and diversity within the student body.
External Funding Opportunities
Varies by providerInternational students may also be eligible for external scholarships through French government programs, the Campus France network, and private sector sponsors. Uni4Edu can assist you in identifying suitable funding opportunities.
For detailed tuition fee information, please contact Uni4Edu — we will guide you through the costs and available funding options for this program.
Career Prospects
Graduates of the Mastère en Management Appliqué (Option Industries Créatives) are prepared to take on advanced management roles across diverse creative sectors. The program's combination of strategic management training, practical internship experience, and industry networking equips you to drive innovation and growth in organizations within fashion, design, media, entertainment, and the arts.
Potential Career Roles
Target Industry Sectors
Rankings & Recognition
École de Management Appliqué (EMA) is a Qualiopi-certified private higher education institution founded in 2004 in Paris. While EMA is not featured in major global university rankings such as QS or THE, it holds recognized quality certifications and is part of the GEDU (Global Education) network with over 60,000 students across multiple countries. The Qualiopi certification attests to the quality of its training development processes.
| Subject | Ranking Body | Rank |
|---|---|---|
| Creative Industries Management | EMA Specialization | Contact Uni4Edu for current data |
| Applied Management | EMA Specialization | Contact Uni4Edu for current data |
| Business Law | EMA Specialization | Contact Uni4Edu for current data |
| Finance & Economics | EMA Specialization | Contact Uni4Edu for current data |
How to Apply
Applying for this program is easy with Uni4Edu. Our team will guide you through every step of the process — from document preparation to final enrolment.
Contact Uni4Edu
Reach out to our team via email or phone. We will assess your profile and confirm your eligibility for this program.
Prepare Your Documents
Our advisors will provide you with a personalised checklist of required documents and help you prepare your application package.
Submit Your Application
Uni4Edu will submit your application on your behalf and keep you updated on its progress throughout the review period.
Receive Your Offer
Once accepted, we will help you understand your offer, arrange visa support if needed, and guide you through the enrolment process.
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